WOW Tech Re-Asserts ‘Pleasure Air’ Patent Rights in Statement

June 30, 2021

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The sex tech brand condemned patent infringement amidst lawsuit against Lora DiCarlo.

WOW Tech, a Berlin-based sex technology company, claims to be “the premier provider of sexual health and wellness technologies.” They oversee a number of brands, such as We-Vibe, that focus on improving and providing sex technology to consumers.

The group was founded in 2018 with the merger of Womanizer Group Management GmbH from Germany and Standard Innovation® Corporation from Canada.

Protective of sex tech patents

In January of this year, WOW Tech sued Lora DiCarlo over an alleged infringement of patented technology. In a press release, Lora DiCarlo claimed that WOW Tech filed the suit “to threaten our distributors and retailers in a repugnant display of anti-competitive practices.”

Despite 6 months of silence, WOW Tech released a statement earlier this month in response.

WOW Tech’s statement is as follows, according to a press release from XBIZ:

“WOW Tech created the market for Pleasure Air Technology stimulation devices with innovative technology that is covered by a worldwide portfolio of patents.

“We are aware that some competitors from time-to-time tout having one or more patents for technology they use in some of their products. We urge retailers and distributors to recognize this does not mean the competitor is not infringing WOW Tech patents. Patents by their nature have different scopes but can also overlap in certain ways, making it possible for a product covered by one patent to also infringe another patent. Indeed, when the Patent Office issues a new patent, it does not consider whether or not existing commercial products covered by that patent also infringe other patents. This means the issuance of a new patent is not any kind of guarantee that a company’s product does not infringe another patent.

“We take patent infringement seriously and we are committed to holding patent infringers responsible for violating our valuable intellectual property rights. Anyone who makes, uses, sells, offers for sale or imports products that infringe one or more of WOW Tech’s patents could be held liable for patent infringement, regardless of whether those infringing products are also covered by other patents.

“Retailers and distributors who are told that a product does not infringe one company’s patents may therefore be better served by seeking written assurance and maybe even indemnification from the company claiming innocence. The fact that an accused infringer has its own separate patent does not mean that accused infringer (or its retailers or distributors) cannot be found liable for infringing another company’s patents.“

Additional information about WOW Tech’s patents and patented products can be found here.

Image source: We-Vibe

Connor Leshner

Connor Leshner is a graduate student at the University of Victoria, studying how people connect both through and with technology. His work focuses on dating apps, sex technology, and relationships that break the status quo. Currently, he is researching how people may be interested in AI partners in the future, such as if people will want artificial friends, romance, or sex partners.

As an undergraduate at Arizona State University, Connor completed undergraduate degrees in Psychology, Sociology and a minor in Women & Gender Studies in 2018. He also graduated with honors, completing his thesis understanding how cosplay plays a role in relationship differences. For this thesis, he was awarded with his department’s award in applied social psychology, and his honor college’s gold standard research award.

As a graduate student, Connor has won awards for his research and excellence in presentation. He has given talks on speed-dating, hentai, and different groups such as bronies, furries, and anime fans. He has also written or co-written multiple papers, including papers comparing polyamory to dyadic relationships, how playing characters might affect one’s identity, and more.